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Case study · The Autism Voyage · Autism support · WordPress · Published September 2025

Two guides, a directory, and one funnel underneath.

The Autism Voyage helps families navigating autism with practical tools, financial planning and trusted experts. It needed one place for all of it, with follow-up built in. We built a WordPress site with an EEAT-based blog, a filterable directory where families book a call with a provider, two downloadable guides with their own landing pages, and GoHighLevel behind every form, so each lead enters a nurture sequence and the checkout runs through the same system.

WordPress and GoHighLevelAutism support and educationTwo lead magnetsReviewed on Clutch by the founder
5.0 on Clutch from 33 reviews
The Autism Voyage · as builtThe Autism Voyage
The Autism Voyage
  1. Funnel1GoHighLevel behind every form on the site
  2. Lead magnets2PDF guides, each with a landing page
  3. Follow-upAutomatednurture sequence and educational emails, every lead
  4. DirectoryFiltersfind the right provider, then book a call
  5. The system as built, and what it does for the team.As published September 2025.
Client
The Autism VoyageTools and experts for autism families
Sector
Autism supportB2C · Healthcare
Platform
WordPressGoHighLevel underneath
Scope
Site, directory, lead magnets, funnelEEAT blog, GHL nurture, checkout
Measured
September 2025As the case study reports it
Services
Conversion systemsWordPress web design
The starting point

Support spread across many sites, and no follow-up

Autism Voyage wanted one place for families to find support, guidance and education. That meant content, a way to find the right expert, and a system that kept in touch after a download.

Research

Hours of searching across too many websites

Families were jumping from one website to another and spending hours on research to find autism-related support. The vision was a single space where they could reach what they needed without that, a true one-stop solution for support, guidance and education.

Trust

Content that had to earn trust to be useful

Families make decisions about everyday challenges and long-term financial security based on what they read. The content had to be accessible and credible, so the site could stand as a trusted hub rather than another information site.

Follow-up

A download could not end the contact

Lead magnets only work if the relationship continues after the download. The brief called for funnels and lead nurturing tools alongside the content, so a family who took a guide would keep hearing from Autism Voyage rather than disappearing after one visit.

A true one-stop solution for everything related to autism support, guidance and education, combining accessible content with funnels and lead nurturing tools.The objective, as the case study states it
Five parts, in the order they connect

What we built, and what runs underneath it

WordPress carries the content and the directory. GoHighLevel sits behind every form, the checkout and the follow-up.

01 THE SITE

A content hub built to be trusted

A professional, content-rich WordPress site, easy to navigate and built as a trusted, accessible hub rather than another information site. An EEAT-based blogging framework underneath it, so the content earns trust and ranks, and families find reliable resources more easily. The WordPress CMS gives the team room to keep adding content and resources.

The Autism Voyage homepage: Breaking Bread with Families with Special Needs, a Speak to an Expert button, and Explore Our Directory in the navigation
theautismvoyage.com, the homepage as built
02 THE DIRECTORY

One page to find the right specialist and book

The Solution Directory is the central hub for professional, medical or non-profit support: a curated collection of specialists, businesses and organisations that help families affected by autism. Filters narrow it to the exact type of support someone needs, and a call with the right provider is booked directly from the listing, in a click.

The Solution Directory: professionals, businesses and non-profit tabs, role filters on the left, and listings with Book Now buttons
The Solution Directory, with filters and booking
03 LEAD MAGNETS

Two guides that give value up front

Two downloadable PDFs: a Letter of Intent Guide, which helps families plan for a special needs future, and a Sibling Support eBook with tips for nurturing and supporting siblings. Each gives families immediate, practical value up front, builds trust, and brings new leads into the funnel at the same time.

The Helpful Education Resources section with the two lead magnets: the Letter of Intent guide and the sibling support e-book
The two lead magnets on the site
04 LANDING PAGES

A dedicated page for each guide

Each lead magnet has a dedicated landing page of its own. The guides are educational tools and relationship builders at once, and the pages are where that starts: a family gets the guidance they came for, and the download enters them into the nurturing sequence without a gap.

The two landing pages, one per guide, each with a single email field and a download button
One landing page per guide
05 THE FUNNEL

GoHighLevel behind every form, and the checkout

GoHighLevel manages the whole lead magnet process. Every lead is sent into it and enters a nurturing sequence of ongoing educational emails, so the contact does not end at the download. The checkout runs through the same platform, which makes it the one system for engagement and for conversion. Auto-responders and sequences cut the manual effort.

The GoHighLevel account for The Autism Voyage, open on the Sites and Forms screen
The GoHighLevel dashboard, from the case study
The result

What the system does

The case study reports no subscriber, traffic or conversion figures; it was published in September 2025 and describes what the system does for Autism Voyage.

1
Funnel behind every form

Every lead enters GoHighLevel and a nurturing sequence, with auto-responders and sequences cutting the manual effort.

2
Lead magnets

The Letter of Intent Guide and the Sibling Support eBook, each with a landing page. They captured interest and expanded the subscriber base.

Automated
Follow-up, every lead

Ongoing educational emails after every download, and the checkout on the same platform.

The case study says the lead magnets expanded the subscriber base and the automation reduced manual effort, but gives no subscriber count, traffic figure or conversion rate for any of it. Nothing here is measured beyond what was built.

In the client's words

"done a great job"

Michael Pereira
Their leadership has done a great job.
Michael PereiraPrincipal, The Autism Voyage · reviewed on Clutch, March 2024
Who did it

Five people, across two platforms

The team on this project

  • Project managerSajad
  • Account managerAfriyaz
  • DesignerFelix
  • DeveloperAlok
  • QABabar

A named account manager and a shared channel for the whole engagement. UK hours, which is the East Coast morning.

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